On occasion, our work isn’t always about food and beverage [...]
It takes a lot for a new food product to get noticed. From ensuring your packaging is appealing to consumers, breaking into the local market and beyond, or fighting for valuable shelf space - new food products face a series of challenges that often cannot be overcome without professional specialty foods marketing and design expertise.
Old World Flavors Cater to a New Audience
Ancestral flavors are being brought back with new twists! Far East flavors from Korea, tropical Asian curries and Malaysian spices are drawing attention from ‘adventurous palates seeking bold new tastes.’
The Future of Food is Clear
Transparency is key. Whatever the science may say, consumers seem to have made up their minds about GMO-labeling. As this ‘clean’ to ‘clear’ label movement hits the next level, we’ll continue to see higher demand for non-GMO foods on the shelves -- a trend that Whole Foods is counting on.
Let's face it - the heat of summer has officially [...]
Success at any tradeshow depends on your ability to think [...]
For the past five years, Skillet Creative has perfected the [...]
Holiday Gift Guides can provide your brand a much needed [...]
Refreshing food packaging is rewarding not only for our clients--and [...]
Roasted Beets and Carrots with Honey + Vinegar from [...]